Ecommerce Messaging Guide
A complete guide to ecommerce messaging using SMS and WhatsApp. Covers cart abandonment recovery (15-25% recovery rate), order confirmations, shipping updates, flash sale alerts, review collection, and WhatsApp commerce. Includes integration guides for Shopify, WooCommerce, and custom stores.
6 Proven Ecommerce Strategies
Cart Abandonment Recovery
Send automated SMS 30 minutes after cart abandonment. Include product name, discount code, and direct checkout link. Average recovery rate: 15-25%.
Order Confirmation
Instant order confirmation via SMS builds trust. Include order ID, amount, and estimated delivery date.
Shipping Updates
Keep customers informed at every shipping milestone: dispatched, in transit, out for delivery, delivered.
Flash Sale Alerts
Time-sensitive sale notifications drive immediate action. SMS open rates of 90%+ within 3 minutes make it ideal for flash sales.
Review Collection
Request product reviews 3-5 days after delivery. Reviews increase conversion by 15% for ecommerce stores.
WhatsApp Commerce
Use WhatsApp API for rich product catalogs, in-chat ordering, and payment links. 2x higher conversion than SMS for product discovery.